5 Reasons Why Gamification is the Right Experiential Solution for Events
Gamification is defined in many different ways. A business using gamification for its own internal use utilizes games for on boarding, training, employee motivation and peer building, to name a few. For companies looking to incorporate gamification into an event, trade show or conference, it solves completely different goals: 1) Booth attraction—People are waving their […]
Generate Leads With 1 to 1 Interactive Technologies for Tradeshows
Participants and attendees at tradeshows and events have goals. They know what they are looking for and while many will still walk the entire show, they know what they want to see. You need to grab their attention. How will you do that? · Entice them with exciting elements in your booth · Keep the […]
Success at ExhibitorLive 2015
Our CEO made the cover of Exhibitor Magazine! Well, we weren’t the only ones….but we’ll take it! ExhbitorLive 2015 was an amazing show. Great exhibits, fun friendly people and there was much to learn and experience. We wrapped up the show feeling good about what we accomplished for our first showing at ExhibitorLive2015! Our interactive […]
How Adding Interactive Solutions Can Drive Engagement for Your Next Event
Entertaining and engaging an audience with interactive solutions can drive brand awareness, aid in teaching your message and meet your campaign goals. You have a strategy–what is the best way to get the information to your audience? Digital Interactive Solutions. Here are some examples of how getting your audience involved generates buzz and knowledge about […]
Why You Should Have Photo Activation At Your Next Event
People love capturing memories and photos are one of the best ways to do that. Truth is, people love getting their picture taken. A branded photo opportunity gives attendees a memorable way to keep the experience alive. People of all ages love to share photos whether via email or on their favorite social site: Facebook, […]
When Tech Trends Don’t Matter
There are many exciting technology trends for 2015. We’ve even written about Google Cardboard and Samsung’s 3D Project Beyond. We’ve used Kinect technology to create motion games that generate huge crowds at events and tradeshows for launching new products. But when do these trends not matter? When they don’t meet the goals you’ve set for […]
The Millennials—What’s Next?
I’ve been reading many articles on Millennials; what to expect from this group, what do they respond to and how they interact as consumers. Articles list this group size anywhere from 70 to 100 million with a purchasing power of over $200 billion. As companies, don’t we want a piece of that pie? This is […]
4 Reasons Why Capturing Attendee Information is Key to Event Success!
Companies attend events and tradeshows to generate new business and choosing the right data capture technology and tracking software is critical. Utilizing data properly drives future success. 1) Controlling the Queue—People at events are used to waiting for an attraction if there is something interesting they want to see or do. Good data capture software […]
Successful Show at IAEE Expo! Expo!
We just wrapped up at IAEE Expo! Expo! We showcased our photo activation software, data capture as well as several interactive games, including a custom game with Kinect Motion technology. By simply moving your arms in a steering wheel motion you can direct a car through a virtual city. We teamed up with Cordell Racing […]
Cardboard Provides Immersive Experience
Last week I wrote about a new immersive technology by Samsung. This week I read an article about Google Cardboard, another immersive product introduced last June that is currently being used by Volvo. Cardboard is a rendition of Oculus Rift that’s made out of—you guessed it, cardboard and it’s being used in a marketing campaign […]